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signal.live · 100M+ delivered · 98.6% inbox

We deliverqualified meetings.

We take the messy, fragmented world of B2B data and outreach — and focus it into a single steady flow of real meetings on your calendar.

0M+Emails delivered
0.0%Inbox placement
0+Clients served
0 yrsOperating

// trusted by

500+ B2B teams. Six sectors. Zero generic pitches.

Across 6 verticals
Verified pipelines
Built since 2010
01IT Services
02SaaS
03Digital Agencies
04Professional Services
05Healthcare
06Finance

// origin

Fifteen years.
One stubborn idea.

In 2010 we started with a question every B2B operator was quietly asking — why does outreach feel so bad? Generic templates, awful deliverability, prospects ghosted, reps burnt out. The tools were the problem.

So we built our own. IBA Smart Sender isn't an off-the-shelf sequencer with a fresh coat of paint; it's the deliverability infrastructure we needed and couldn't buy. 100M+ emails later, we still measure success the same way: did it land in the inbox they actually read?

// company.logrunning
2010
Founded in Atlanta
As a database marketing firm. Just data, careful targeting, and a refusal to spam.
2014
First 100 clients
IT services and SaaS first. Word travels in B2B.
2018
Launched IBA Smart Sender
Our own deliverability infrastructure. Third-party tools couldn't hit the inbox rate we needed — so we stopped trying.
2022
Crossed 50M emails delivered
The promise paid off — at scale.
Today
100M+ delivered · 500+ clients · 98.6% inbox
Six sectors. One promise. Still the only metric that matters.
IBA Smart SenderLIVE98.6% inbox
Sent today
12,847
Inbox placement
98.6%
Open rate
34.2%
Response rate
4.8%
Meetings today
7

// the edge

Built in-house.
Owned end to end.

Every other agency rents the same five tools and hopes for the best. We don't. IBA Smart Senderis our infrastructure — warmup, routing, deliverability, telemetry — because the inbox-placement number is the only one that matters, and we weren't willing to leave it to a third party.

01Proprietary infrastructure. No shared, off-the-shelf sender.
02Tiered warmup. Bronze → Silver → Gold reputation ladder.
03Distributed sending. Multi-account, multi-domain architecture.
04Live monitoring. Real-time inbox placement & reputation scoring.
05Human reviews. Replies surfaced & vetted within 2 hours.
06No-show guarantee. Every missed meeting replaced. 100%.

// the arete method

From ICP to appointment.
Eight steps. Four stages.

View the full process
stage 01 · discover

Discover

01
Discovery Session
Deep dive into your business, target market, existing customers, and value proposition. We learn your business before we sell it.
02
ICP Definition
Industry, company size, revenue, geography, job titles, tech stack, and buying triggers — precision targeting.
stage 02 · build

Build

03
List Building & Data Enrichment
Curated prospect lists from premium databases. Email verification, direct dials, company intelligence appended.
04
Infrastructure Setup
Email accounts, domains, warmup cycles. Our proprietary system handles deliverability so you don't have to.
stage 03 · launch

Launch

05
Creative Development
Compelling email sequences crafted and A/B tested. Personalized messaging that resonates with your prospects.
06
Campaign Launch
Live campaign execution with real-time monitoring, send optimization, and performance tracking.
stage 04 · operate

Operate

07
Response Handling & Appointment Setting
Human-reviewed responses within 2 hours. Qualifying, scheduling, objection handling — meetings booked on your calendar.
08
Reporting & Optimization
Weekly performance reports with actionable insights. Continuous optimization for better results every month.

// what they say

Trusted by the people who do the work.

IBA didn't just deliver leads — they delivered the right leads. Within 3 months our sales team went from chasing cold prospects to having qualified meetings every week.

Clarice Jacobs// VP of Sales · Enterprise IT Solutions

The attention to detail was remarkable. IBA took the time to understand our ICP, built a verified database from scratch, and the inbox rates were unlike anything we'd seen from other vendors.

Rudd Van// Director of BD · SaaS Growth Platform

We've worked with three other appointment setting firms. The difference is IBA owns their technology stack — it's not the same recycled tools everyone else uses. You can feel it in the results.

Sarah Chen// CEO · Digital Agency Group

Their database marketing expertise is second to none. The prospect list they compiled was more accurate than our own CRM data. 28 qualified appointments in just 3 months.

Marcus Williams// Managing Partner · Professional Services

// client results

Three case files.
Inspectable, every line.

View all case studies
// it services companycase_01
0qualified
meetings
from 5,000 prospects · over 4 months
duration4 months
closed deals8
revenue$180K
// saas platformcase_02
0qualified
meetings
from 8,000 prospects · over 6 months
duration6 months
closed deals12
revenue$340K
// digital agencycase_03
0qualified
meetings
from 3,000 prospects · over 3 months
duration3 months
closed deals5
revenue$95K

// the guarantee

One promise.
Spelled out.

// what we don't guarantee
Deliverability rates and response handling SLAs aren't promises — they're measurements. We've averaged 98.6% inbox placement and under 2-hour response handlingacross every active engagement. We can't legally promise those numbers will repeat — but we can show you the data we've delivered. See our case studies →

// next step

Want this for
your pipeline?

Tell us what you’re trying to build. In a 20-minute call we’ll show you how we’d approach it — no slides, no pitch deck.

No commitment · 24 hr reply · No pitch deck